How Spotify Makes Money?
Spotify generates revenue with its two business models, premium subscription & ad-supported models. These models turn up with major contributors to its highest earnings. Spotify generated €11.7 billion in revenue in 2022. Out of these earnings, premium membership produces approximately 87.4%, which adds up to €10.25 billion. The remaining 12.6%, equivalent to €1.47 billion generated from their ad-supported memberships.
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